A WORKSHOP THAT SPEAKS TO CREATIVE PROFESSIONALS, FREELANCERS AND SIDE-HUSTLERS. LEARN TO CREATE AND BUILD YOUR CONTENT IN THE MOST FUN WAY WE IMAGINED.
About This Workshop
Content creation initiatives doesn’t start when you register a Youtube or Instagram account and start posting videos however, it begins much sooner. In this workshop, you’ll be taken through how to understand video platforms for business and learn how to develop and implement an actionable content strategy. You’ll learn how to structure your production efforts, captivate your audience on each marketing platform, and build brand awareness, loyalty, and sales.
Make Waves’s classes, workshops and events are recreational and for avocational purposes only. No certificate is awarded.
See if this workshop is right for you! 👀
“Their ‘work smarter not harder’ approach to content creation which I love, will leave you feeling super motivated!”
— Catlin Panelo, NYC-based small business owner
Takeaways 🤔
Learn how to develop and implement a content strategy.
Create an elevator pitch that clearly defines your brand, audience, and key differentiator.
Understand the difference between major video hosting platforms.
Learn how to use the major social media platforms to market your content and engage your audience.
Identify which platforms to use for your business.
Create a weekly content calendar for your business.
Preparation 🔑
This class is taken completely online
We will provide a link to the platform upon registration and 24 hours before the class
This class requires a computer and strong internet connection.
Apps you may consider using for video editing: iMovie, Adobe Premiere, or Final Cut Pro (free for 90 days)
🧑🏽🚀 Instructed by RAYMOND (@raygenio), the co-founder of Pushstory and Make Waves. With speaking appearances at General Assembly & Kollaboration. His career has led him to develop video-based online educational programs for NYU, Columbia and Parsons School of Fashion. Raymond’s creative impact is transformative and globally recognized. His belief in cultivating opportunities has allowed him to educate hundreds of thousands of freelancers, creatives and small businesses alike.
Join us for our upcoming workshop or let us know if you’d like to see more offerings!